TRESemmé Cruelty-Free Keratin Smooth Color Sulfate-Free Shampoo

Enjoy radiant, glossy color for up to 60 days! Our unique TRESemmé Keratin Smooth Color System, with Anti-Fade™ advanced technology, helps to control frizz while keeping your style effortlessly smooth. This sulfate-free shampoo gently cleanses your color-treated hair, smoothing frizz from root to tip, and extends the life of vibrant looking color for up to 60 days with our Anti-Fade Technology.

• KERATIN SMOOTH COLOR SYSTEM: TRESemmé Keratin Smooth Color Shampoo, with Anti-Fade Technology, extends the life of vibrant looking color for up to 60 days
• PRO STYLE TECHNOLOGY™: Infused with amino acids and ceramide, this salon-level technology makes hair 2x stronger and more manageable* with continuous use; *versus a non-conditioning shampoo
• MAINTAINS COLOR FOR UP TO 40 WASHES: This sulfate-free shampoo with Anti-Fade Technology cleanses color-treated hair and maintains long-lasting color results for up to 40 washes
• TRUSTED INGREDIENTS: This shampoo for color-treated hair is PETA-certified cruelty-free and is free from Sulfates, Parabens, Mineral Oil, and DMDM Hydantoin
• HAIR CARE TIPS FROM OUR STYLISTS: Use this shampoo with TRESemmé Keratin Smooth Color Conditioner to smooth frizzy hair, tame pesky flyaways, and keep your hair looking fresh with radiant color
• MORE OF WHAT YOU LOVE: TRESemmé Keratin Smooth Color System, the salon-quality formula you love, is now available in a bigger 28 oz bottle